An all too common caress in dealing with computer printers is to go out and buy an inkjet printer for forty or fifty bucks, thinking that you're getting a great deal. Then when you get the printer home and setup it on your computer, it still seems like a great deal. You can print in color, print in black and white, and even print photos. Life is good for a month or two. Then one of the ink cartridges runs out and when you go to the store to buy a new one, you find out that you're going to have to pay thirty dollars just for a black ink cartridge. Then you start to think that if the color cartridge, which costs thirty five to forty dollars is about to run out too, it would be cheaper to just buy a new printer! besides being wasteful and expensive, this caress is just frustrating!

Now Kodak is poised to jump into the inkjet printer shop and precise this injustice all in one fell swoop! When Kodak releases its line of inkjet printers in march it will turn the whole inkjet printer and ink commerce on its head by contribution printers that cost a puny more than the ink jet printers on the shop today, but take ink cartridges that cost substantially less than those that competing printers take.

Printers

So far, the majority of manufacturers of inkjet printers- like Epson, Canon, and Hewlett Packard- consequent a enterprise plan where they make puny or no profit on their printers and then make heavy profits on the ink cartridges. This makes a lot of sense from a enterprise point of view. After all, selling the printers at a huge reduction can be looked at as an speculation if it prompts the owners of those printers to continuously buy the cartridges that turn an gigantic profit.

The question with this enterprise model is that it gouges consumers and limits their freedoms. For example, right now it typically costs twenty nine cents to print the typical four by six inch photograph at home on an inkjet printer. When you compare that to the fact that you can have a photograph printed at a sell store for about nineteen cents, it becomes inescapable that habitancy who print their photos at home are paying extra for the convenience of not having to go out to the local Wal-Mart to have their photos printed. This is a problematic enterprise model because it branch the consumers to having to restrict their use of the printers in order to conserve ink to the point where the ink is affordable. This in turn makes them highly likely to jump to buy any product that offers them a cheaper and less restrictive alternative, which is exactly what Kodak is counting on.

In fact, even with the added cost of the new Kodak printers, it's incredible that they will allow home users to print those same four by six inch photos for something like ten cents each! When you add up the savings over the policy of a merge hundred photographs, it's easy to explain spending a puny more on printer!

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