Custom Usb drives are a lot like muscle cars. You know the drill. A consolidate of muscle cars are parked together. They both look great. But it's what's under the hood that no ifs ands or buts counts. With custom flash drives looks are important, but it's carrying out and reliability that ultimately count. Unfortunately, there's more than meets the eye when you look under the hood of these drives. But not everybody has the technical skill to understand that not all promotional Usb drives are created equally. Some are substandard.

As they say, you get what you pay for. When a company makes an impossibly low quote for your Usb drives, it could be a sign that they are using lower capability components and then glossing them over with pretty designs and fashionable styles.

Drives

There are three main classes of flash drives: Class A, Class B and Class C.

Class A Drives

These are top of the line. A no ifs ands or buts reputable company will use superior chips that have the manufacturer's name and a serial number printed on them. If you were to open the Usb drive up, you could see who no ifs ands or buts made the chip set. Tasteless makers are Samsung, Micron, Intel and Hynix - well-known brands that customers can trust. They are more high-priced than lower capability chips, but they come with a lifetime warranty. So you can be sure that promotional flash drives that are Class A will last and last.

Class B Drives

As the designation implies, these are second level drives. These chips are made by original tool Manufacturers who purchase components from the other manufacturers above them, but then assemble them in-house. Because they are made at the Oem level, they aren't tested to the same standards as the maker chips. As such, they may not achieve as well or last as long. Normally you'll see these chips used on custom Usb drives in the 64 Mb to 128 Mb size range. There's nothing wrong with these chips, it's just that they may not achieve at the same levels as Class A flash drive components.

Class C Drives

These are the bottom of the barrel. They are the bottom cost and bottom quality. If you see a price that is 10 to 20% lower than that of a company you know is gift Class A custom Usb drives, they are probably using Class C. These can be hazardous to use as they use recycled chips made of leftover portions of the original wafers. These may have come from old cell phones, toys or other products. Class C drives can have failure rates reaching 30 to 40%. Worse, they can start to fail after just 10 cycles, i.e., the rescue and deleting of a file. They tend to run hot and can cause other issues.

If you're ordering drives that have your logo or marketing message on them it's highly recommended you order ones with Class A chips. This is especially true if you're using them as promotional drives as giveaways or selling them at the retail level. There's little goodwill to be gained by rescue a consolidate cents on the front end just to have angry customers and recipients on the back end.

This is one promotional item where capability is key. Using Class A chips ensures that they have been tested and meet the high capability standards of the maker and aren't simply installation seconds or worse, recycled.

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